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Nov 11
on the campaign trail

Lowe Coming Up Daisies with Spring 2009 ads

Tue, 11/11/08 — 05:23:59 PM

>> Daisy Lowe was recently hailed as a model who could bring the death of size zero, and designers seem to be falling into place — either that, or they're latching onto her it-girl status, and her curvier-than-the normal-model shape has nothing to do with it.

Not only has Marc Jacobs tapped her to be the face of his Spring 2009 Marc by Marc Jacobs campaign — "I think she looks adorable" — but now word is floating around that she has a DKNY campaign in the pipeline, shot by Scott "The Sartorialist" Schuman.  No word on how this falls into place with another it-girl's DKNY campaign — Daisy could have DKNY and Harley Viera-Newton DKNY Jeans, vice versa, or they could be in one of the campaigns together.

Regardless, Daisy's rise from Agent Provocateur and Doc Martens ads to high fashion diffusion campaigns says something — and in these economic times, her "normal girl" customer appeal could be it.
*image: source

0 Comments Email Link to tags:Daisy Lowe, Harley Viera-Newton, Marc by Marc Jacobs, marc jacobs, Scott Schuman, Spring 2009 ad campaigns
Aug 1
Fri, 08/01/08 — 04:59:16 PM

>> INSIDER WIRE —Yesterday, we saw Gap's femme fashion figures for Fall 2008, and today brings another fashion fixture shot — but of the masculine persuasion — Scott Schuman.  He chronicled his Gap shoot back in April on The Sartorialist, even neglected to cut or shave his hair for weeks (as he was asked) in preparation. Only a photographer could understand how much it takes to get the right shot. [The Sartorialist]

0 Comments Email Link to tags:Fall 2008 ad campaigns, Gap, Mikael Jansson, Scott Schuman
Jul 31
on the campaign trail

Gap Tries To Go All Fashion-y and Stuff with Cecilia Dean, Julia Restoin-Roitfeld For Fall 2008

Thu, 07/31/08 — 11:48:52 AM

>> Almost exactly one year ago, Gap launched its Fall 2007 European campaign, featuring fashion figues like Pierre Hardy, Amanda Harlech, Coco Rocha and Elettra Rossellini Weidemann shot by Mikael Jansson. The ads must have been a success, because rather than going with the high-wattage stars stateside Gap campaigns usually feature, the black-and-white, fashion-figure concept has been lifted for the Fall 2008 American campaign.

Shots of a smiling Cecilia Dean, a pouting Julia Restoin-Roitfeld, and a coy Georgina Chapman are sprinkled among those of Clemence Poesy, Maryna Linchuk, actress Catalina Sandino Moreno, Chanel Iman, and Lily Donaldson (plus Liv Tyler, apparently star wattage couldn't be totally nixed). More shots are still to come — including those of Scott Schuman and Ryan McGinley.
*image: source

Cecilia Dean
9 Photos: View as Gallery | View as Slideshow
0 Comments Email Link to tags:Amanda Harlech, Catalina Sandino Moreno, Cecilia Dean, Chanel Iman, Clemence Poesy, Elettra Rossellini Wiedemann, Fall 2008 ad campaigns, Gap, Georgina Chapman, Julia Restoin-Roitfeld, Lily Donaldson, Liv Tyler, Maryna Linchuk, Mikael Jansson, Pierre Hardy, Ryan McGinley, Scott Schuman

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fashionologie is the musings of a twenty-something American girl who wishes she could have a Freaky Friday incident and switch bodies with Carine Roitfeld.
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