>> Victoria Beckham For October Elle, Not Vogue; Michelle Obama to Be on Vogue Cover Again? — Though rumors placed Victoria Beckham on the October issue of Vogue, she's said to be fronting the October issue of Elle instead. And Michelle Obama, whose March 2009 cover of Vogue sold 560,000 newsstand copies (by comparison, Vogue's September 2008 issue sold 559,000 copies) may be back soon for another cover. This month's i-D hints: "In New York, the staff of American Vogue put finishing touches on an unprecedented second cover featuring a sitting First Lady who is black and beautiful." [The Cut, TFS]
Blowing the Cover
>> i-D First Fashion Magazine to Showcase Women of Color on September 2009 Issue —The "major surprise cover" and "major moment in fashion" Sessilee Lopez and Chanel Iman both teased in April is finally here: They are joined by Arlenis Sosa Pena and Jourdan Dunn on the September 2009 cover of i-D, photographed by Emma Summerton, styled by Edward Enninful, marking the first (and so far only) major fashion magazine to go with women of color for their September issue this season. [The Magnet Agency Twitter]
Lara Stone Scores Second Vogue Paris Cover This Year — For September 2009 — By Going Brunette
>> So it turns out Vogue Paris's September 2009 cover — the one that was rumored to feature a "radical model makeover" — does boast Lara Stone, as suspected, complete with eyebrows (hers are normally bleached) and dark brown hair. The image, photographed by Mert Alas and Marcus Piggott, marks the second this year Carine Roitfeld has devoted to Lara — the first fronting the February 2009 issue, in which she was the only model.

First POP Cover Under Dasha Zhukova Leaks; Zhukova May Be Pregnant
UPDATE: The cover has been removed.
>> The first POP cover under Dasha Zhukova for Fall/Winter 2009, featuring 13-year-old blogger Tavi from Style Rookie in artwork by Damien Hirst, is said to be the image at right. Hirst's participation marks Dasha's push to make the magazine reach further than just the fashion world as it had primarily in the past; her goal when first appointed editor in February was to "provide a broader point of view focusing also on art, contemporary culture and the globalisation of all things pop-related."
We've had a blurry peak at one of the magazine's editorials inside; the cover also boasts a contribution by Juergen Teller, a M/M Paris "bookzine," a 25-year tribute to Naomi Campbell, and "a stem-cell research celebration by Rodarte." If Tavi is indeed on the cover, it's worth noting that a couple of weeks ago, a preview from LOVE's upcoming issue circulated featuring Tavi — ironic that her first two major magazine appearances happen to be in Katie Grand's former magazine (POP), and her current magazine (LOVE).
On a more personal front: last month, Dasha Zhukova's relationship with billionaire Roman Abramovich was said to be over, and now she's being surrounded by pregnancy rumors.
LOVE Goes for "The Young and the Reckless," Two Covers with Second Issue
>> Turns out the preview that hit the web early this month featuring a David Sims shot of Alex Hartley, a bass player from Birmingham, England, who Katie Grand "found on the Internet," is one of LOVE's two covers for its second issue, after all. The second cover comes courtesy of Mert Alas and Marcus Piggott, who did cover honors for LOVE the first time around, and features Coco Sumner, burgeoning it-girl and daughter of Sting.
Both cover stars are 18; in fact, most of the issue, which hits newsstands Aug. 24, is full of emerging celebrities and unknowns who are mostly under 21 — Allegra Beck Versace, Miley Cyrus, Kristen Stewart, and Taylor Momsen among them. “The whole issue’s full of these kids, really, who are at that turning point of life when you’ve got no responsibilities, you’re quite free and everything’s exciting,” Grand told WWD.
Grand added "more words" to the issue, bringing on Isaac Lock as deputy editor because: “I always think visually, so it was really important that the words team was strengthened." As for how the magazine's holding up on the business end, there are 106 ad pages from advertisers like Louis Vuitton, Prada, and Chanel in the 296-page magazine. The magazine had 116 ad pages for its debut issue, but Grand said the issue had “exceeded the targets set” for advertising.
>> September 2009 Cover Watch: Kate Moss's Third for the Month —Solve Sundsbo photographed Kate Moss for her third major September 2009 cover: this time for Vogue Russia. Inside, she wears a Balmain dress — the same which she wore to an event back in April and subsequently ripped — wonder if it was a take-home from this shoot? PRODn Blog]

>> Vogue's September 2009 Issue Is Only 584 Pages —Vogue's newsstands sales for the first half of the year are only down two percent — the smallest decline compared to other fashion magazines — but its September 2009 issue, featuring Charlize Theron, is emaciated in size, coming in at 584 pages this year, 427 of which are ads. By comparison, the magazine's largest issue ever, for September 2007, had 840 total pages, 727 of which were ads; in September 2008, there were 798 total pages, with 674 pages of ads. The September 2009 cover can be seen through the link. [TFS]
>> Victoria Beckham Rumored to be October 2009 Vogue Cover Girl —Victoria Beckham has covered Vogue UK, India, and Russia, but she's never had an individual cover for Vogue, only appearing with the Spice Girls in January 1998. With the success of her namesake dress line Victoria Beckham Collection, which has been selling briskly on Net-a-Porter and for which she recently shot an upcoming campaign, plus an impending perfume launch in the States, supposedly October is the month that a PR effort has wrangled for her individual debut. [Chic Report]
>> BLOWING THE COVER —The sixty-fourth and last issue of Mixte, which announced it is folding last month, will feature Missy Rayder on the June 2009 cover. Let's hope it holds up to her recent Acne Paper cover and does the magazine's legacy justice. [COACD Twitter]
>> BLOWING THE COVER —i-D seems to be having a love affair with multiple covers — they did twelve for their March 2009 issue, and the same idea is in the works for the June 2009 issue. Already, six girls have been photographed for what happens to be the magazine's 300th issue, so expect "a blockbuster affair." The only clue on who the lucky ladies are? One is a "gorgeous American who has been MIA from the scene for few years now. You've caught a glimpse of her in Vogue Paris and on the Givenchy FW 09 runway." Jessica Miller, who walked Givenchy, appeared in Vogue Paris November 2008, and has been earmarked for a comeback, seems to fit the bill. [The Imagist]



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