>> Spring 2010 may be a "safe" campaign season in the making, but not all designers are afraid to change things up. Word is up-and-coming photographer Josh Olins has breached the usually ad-shooting group of Inez van Lamsweerde and Vinoodh Matadin, Mario Testino, Mario Sorrenti, David Sims, Steven Meisel, and Steven Klein, nabbing the Spring 2010 Giorgio Armani campaign as his own. And it's rumored Juergen Teller won't just be exclusive to Marc Jacobs image-making this season: apparently he's helping Phoebe Philo curate the new Celine image by photographing newcomer Valerija Kelava and Carmen Kass for her first ads for the brand.
As for Stefano Pilati, it sounds like he's sticking to his winning supermodel-Inez and Vinoodh formula, going on six seasons strong. Natalia Vodianova, WWD reports, is said to be next up.
Vinoodh Matadin
Spring 2010 Campaign Scuttlebutt: Armani, Yves Saint Laurent, and Celine
Alexander Wang Evolves With Sportswear-Centric Spring 2010 Collection
>> Alexander Wang hinted recently that he was ready to evolve, telling W's September 2009 issue: "As soon as people get used to what you’re doing, you have to change direction." And evolve he did for Spring 2010: the look of his last few collections, with their body-clinging shapes and primarily black palettes, was replaced by a generally looser silhouette and all shades of khaki, tan, olive, and gray. He told WWD that Spring 2010 for him "is very much about classic American sportswear," and the idea is visible in pieces like a sweatshirt dress with football pad detailing (below) and all the shinguard-like socks cut out at the back of the calf.
But Wang didn't give up the sexy side of his label — there were plenty of bra tops, crop tops, and and lingerie-style shorts to go around. The house was unsurprisingly packed, with Katie Grand (Wang's after-party co-host), Terry Richardson, Olivier Zahm, Diane von Furstenberg (Alex's CFDA-appointed mentor), Erin Wasson, Devon Aoki, Liya Kebede, and Inez van Lamsweerde and Vinoodh Matadin all front row. Frankie Rayder, Angela Lindvall, and Iselin Steiro walked, newcomer Mirte Maas opened, Karl Templer styled, and Wang's three styles of sunglasses debuted.
>> Dree Hemingway Said to Be Already Booked for Calvin Klein Spring 2010, Is Featured in Purple's "Naked" Series —After walking solely in Givenchy last season, Dree Hemingway reportedly already has a spot on the Spring 2010 Calvin Klein runway — no world on whether it's an exclusive, but regardless, Calvin Klein is the New York show which generally sets the bar, model casting-wise, for the rest of Fashion Month. Dree is also the newest participant (in the past, it's been Chloe Sevigny, Angela Lindvall, Shalom Harlow) in the "Purple Naked" series, captured by Inez van Lamsweerde and Vinoodh Matadin for Purple Fashion #12 — The Imagist has a peek. And if you're dying to see the result of that Purple shoot by Paola Kudacki with Suvi Koponen and Hanne-Gaby Odiele, Models.com has the final cut (NSFW). [Fashionista, The Imagist (NSFW)]
Raquel Zimmermann Does Masculin/Feminin for Jean Paul Gaultier's Fall 2009 Campaign
>> Placing a male and female model together against a gray studio background is quickly becoming a Jean Paul Gaultier campaign signature — it was that way with Daria Werbowy for Fall 2008, and an ankle-wrapped Lara Stone for Spring 2009; but for Fall 2009, the campaign's usual photographers Inez van Lamsweerde and Vinoodh Matadin played with the formula a little bit. Instead of hiring a male model, Raquel Zimmermann posed in the past few months in both the masculine and feminine roles. This upcoming month before all the Fashion Weeks get under way, she's planning to go to Vienna and then surfing in Hawaii.
Gucci Girls Get the Emmanuelle Alt Treatment for Fall 2009 Campaign
>> It turns out the image of Anja Rubik curling around a handbag against a black background was for Gucci's Pre-Fall 2009 collection; the first couple of images from the actual Fall 2009 campaign, photographed by Inez van Lamsweerde and Vinoodh Matadin back in April, are here. So far, Natasha Poly, Anja Rubik, Raquel Zimmermann, and Myf Shepherd are all pictured — as styled by Emmanuelle Alt — but Jacquetta Wheeler, Freja Beha Erichsen, Abbey Lee Kershaw, Dree Hemingway, and Jamie Bochert have also been mentioned as part of the campaign.
>> Vogue Italia September Cover Hints, August 2009 Vogue Paris Not All Daria Werbowy —Yesterday, we got quite a few September cover star confirmations, but Vogue Italia was left out. Now, thanks to The Imagist, we have a few clues — September 2009 is set to be a "multiple cover extravaganza," each cover a standalone — "think compelling blonde (or two) weighed against a surprisingly unique choice of a brunette." Meanwhile, Rihanna — who Anna Wintour is rumored to have passed on — is said to have an upcoming VI editorial by Steven Klein. And as for August 2009 Vogue Paris, which was previously reported to focus entirely on Daria Werbowy, it seems that she's not exclusive: other models appear in the entirely Inez van Lamsweerde and Vinoodh Matadin-lensed issue. [The Imagist, Fashin, Fashist]
Christy Turlington Is Yves Saint Laurent's Fall 2009 Campaign Supermodel
>> Ever since Stefano Pilati started working with Inez van Lamsweerde and Vinoodh Matadin for the Fall 2007 season on Yves Saint Laurent ads, one supermodel has starred each season, starting with Gisele Bundchen, then Kate Moss for Spring 2008, Naomi Campbell for Fall 2008, Claudia Schiffer for Spring 2009, and now Christy Turlington for Fall 2009. Logically, if they keep up their partnership, Linda Evangelista should be up next season . . .
*image: source
>> INSIDER WIRE —The Inez van Lamsweerde and Vinoodh Matadin-only issue of Vogue Paris has been confirmed as the August 2009 issue — not only are they the only photographers for the issue, but the magazine has decided to use the same concept they did for their February 2009 Lara Stone-only issue: Inez and Vinoodh worked with Daria Werbowy alone. As for the September 2009 issue, the cover is rumored to feature a "radical model makeover," with the subject's hair dyed from its usual blonde hue to black. [WWD, The Imagist, TFS, TFS]
>> ON THE CAMPAIGN TRAIL —The first of many Fall 2009 Gucci ads has dropped, this one featuring Anja Rubik. Inez van Lamsweerde and Vinoodh Matadin still did the photographing honors, but the look is a hard-edged change from the pastoral, verdant ads of seasons past. Expected in upcoming images: perennial Gucci faces like Jacquetta Wheeler, Raquel Zimmermann, Freja Beha Erichsen, Natasha Poly, and Abbey Lee Kershaw, with a few surprises — Myf Shepherd, Dree Hemingway, and Jamie Bochert. [TFS, TFS, TFS]
>> INSIDER WIRE —Some are surprised that Fabien Baron is being welcomed back at Interview, given the magazine's financial state and that Baron was originally let go because he was going over budget. Apparently, fashion director Joe McKenna — who is expected to leave — cancelled a recent shoot on grounds of nonpayment, creative directors Michael Amzalag and Mathias Augustyniak of M/M Paris quit because they are owed three months pay plus expenses, and a number of retouchers and photographers are owed, including Inez van Lamsweerde and Vinoodh Matadin, who have not been paid for their August 2009 cover story. [FWD]
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