fashionologie

Stella McCartney Finds a Place for Bambi and Friends in Her Fall 2009 Ad Campaign

fashionologie — Mon, 20 Jul 2009 15:22:39 PDT

>> Stella McCartney has never been secretive about her love for animals, but in her Fall 2009 campaign, she's making the message pretty clear: Sigrid Agren, who was photographed by Ryan McGinley (putting in his second season for the label) in the woods of Worcestershire, England, is surrounded by a live dear or fox, plus an overlay of Disney's Bambi and friends.

“I’m a huge Bambi fan, and the film reminds me of my mum,” said McCartney explained. “And we wanted to have some fun. The clothes in the campaign are looking quite fierce, and we wanted to contrast them with the innocence of Bambi.” The campaign was styled by Jane How and the art direction was done by McCartney's in-house team team and Partner and Partner in London instead of M/M Paris, who she's used in the past.

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Man Repeller's Leandra Medine Has Earned $10,000-Plus From Her Blog in the Past Two Months

fashionologie — Thu, 29 Sep 2011 11:52:30 PDT

>> Yesterday, The Sartorialist's Scott Schuman talked about how much revenue his blog was bringing in, and today, Man Repeller's Leandra Medine is doing the same.

Medine, who has trademarked "Man Repeller" and has a trademark pending on "Arm Party," says that she has earned over $10,000 in the past two months, since she joined the affiliate program Linkshare.

“My strategy was always take every day as it comes and do as much as you can," she explains. "I really never had any sort of strategy the way Jane Aldridge really doesn’t oversaturate herself and keeps exclusive and high end. I figured, I’m just going to take it as it comes, because Internet turnover is so quick. If it’s hot right now, it could very well mean that it sucks tomorrow."

Furthermore, she adds: “When I’m working with other brands, my first question is, ‘What am I doing for you?’ and ‘Do you want me to blog about it?’ Because, if it’s attached to the blog, I’ll charge two to three times the amount. It’s all about setting benchmarks: I did one gig in May where I styled mannequins and made $5,000. I decided that I’m no longer going to do styling gigs for $500 or $1,000 if I can hold onto my guns and get more. For Fashion’s Night Out, I had it in my head that I didn’t want to leave the night if I don’t have five figures in my pocket. I feel, I’m at the height of my popularity; I’ll probably never be so famous. So, I turned down 14 gigs, but instead did four gigs, and I surpassed what I wanted to.”

Tavi Gevinson's New Web Magazine, Rookie, Launching Monday

fashionologie — Thu, 01 Sep 2011 07:27:10 PDT

>> After announcing last month that she had parted ways with Jane Pratt and Say Media - the backers of Pratt's website, xojane.com - Tavi Gevinson is readying the launch of her own Web magazine, Rookie, on Monday.

The site's editorial content will have monthly themes, with the first focused around beginnings - “[It's] fairly wide-ranging, but definitely focused on ‘back-to-school’ and other ‘firsts,’” said Emily Condon, Rookie's managing editor, who was a former staffer for This American Life.

“Our content respects a kind of intelligence in the readers that right now a lot of writing about teenage girls doesn’t,” Gevinson told New York Times Magazine. “People think it’s just going to be another site or magazine that talks about how great celebrities are or how awful celebrities are or dieting . . .” she said. “And I’m like, ‘Just you wait and see.’”

Gevinson expects to do around three posts a day, with the first appearing after school, the second at dinnertime and the third “when you do your last Facebook check around bed or whatever,” Gevinson said. “I’m in school, and I can’t be at my computer all day.”

She's assembled a staff that includes Condon; New York Times blog specialist Jeremy Zilar acting as Rookie's project manager; Anaheed Alani (wife to This American Life's Ira Glass, who advised Gevinson in negotiations with Say Media, and a former freelance fact-checker for The New York Times Magazine) as story editor; regular writers like Lesley Arfin and Sady Doyle; and guest contributors including Zooey Deschanel, Miranda July, Winnie Holzman, Joss Whedon, Jack Black, Dan Savage, Patton Oswalt, Shannon Woodward, Anna Faris, Kid Sister, Supercute!, Paul Feig, JD Samson, Alia Shawkat, and Fred Armisen.

New York magazine's parent company, New York Media, is handling advertising for the site, and Gevinson's father, who now acts as her manager, says they're currently in talks with potential investors and sponsors.

Princess Donatella, Elbaz, Alber Elbaz, and More Live Out Their Fantasies for Harper's Bazaar September 2008

fashionologie — Wed, 27 Aug 2008 10:26:18 PDT

>> Designers spend an awful lot of time projecting their fantasies onto others, so the good people at Harper's Bazaar decided it was time to turn the tables for their September 2008 issue by asking ten designers to dress up as a fantasy character. How else would you know that Karl Lagerfeld loves rap, Alber Elbaz wants to produce a James Bond spinoff movie called "Jane Bomb," and Donatella Versace wants to wake up as a princess? Well, you might have guessed about that last one . . .
*image: source

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skip to my lou

philleif — Mon, 21 Apr 2008 14:05:00 PDT

>> As daughter of Jane "Hermes named an expensive bag after me" Birkin, Lou Doillon was destined for the fashion spotlight. A recent questionnaire with the girl who adores her top hats, is enamored with channeling the Artful Dodger, and occupies herself designing a capsule collection for British denim company Lee Cooper, reveals Lou and her enigmatic ways:

Brand endorsements: In the accompanying photo, she wears a shirt from the Olsen's The Row and Lee Cooper jeans, of course. She also mentions recently acquiring a Chanel jacket and bag: "You can dress up like a tramp and have a little Chanel bag, and look so chic."

On why she always wears top hats: " I come from a very mad, very classic family that all wore hats. I have a vintage pop-up top hat that I wear a lot. I'm like the Houdini of nightclubs, pulling an enormous hat out of a tiny bag."

Her style credo: "What attracts me is something broken, something a bit off. I never comb my hair or make anything pretty. When people look too beautiful, it's too easy." Funny, I remember reading Carine Roitfeld saying something very similar in Stylist: The Interpreters of Fashion about how things that are "off" inspire her editorial work. Maybe it's the French girl credo . . .

*image: nyt

on trends

philleif — Wed, 31 May 2006 01:54:00 PDT

>> Reading your reactions to the one-piece trend, it got me waxing philosophic on trends and how I feel about them. Trends and I, we have a very love/hate relationship. I like them because they provide me with new ideas, new ways to wear clothes and just new styles of clothes to wear. Well, I guess the styles aren't really "new" per se, just when a style becomes trendy, it is more readily available -- it's easier to find in stores. But that's just the problem. The style is easier to find. So more other people find it, and buy it, and wear it. And that bothers me. Classic, I know. Girl doesn't like Other Girl to wear the same thing she's wearing. What can I say, it's just the way it is. The way it always has been. The way it always will be. At least with me. I like to wear things that are different. Not totally off-the-wall white pancake makeup, green hair and bright pink lipstick different. I just feel the need to look different from any other Jane Doe walking down the street.

And when it comes down to it, trends are all good and well, but it's really important to listen to your own personal leanings. Wear what you like. Not because it's what all the magazines tell you you should be wearing, but because you like how it looks and because it looks good on you. Because really, that's what is most important. Having the piece look good with your skin, your hair, your body shape, your everything. The piece may be trendy, but if it looks bad on you, no one thinks: "Wow, she's really with it!" Instead, they just think: "Wow, that looks really bad!" It's tempting sometimes to do what you read everywhere that you should be doing -- white is in! No, black! But resist the urge. Resist the temptation. Learn what shapes look good on your body and remember those. Those remembered for being chic -- Carolyn Bessette Kennedy, Grace Kelly -- look at their outfits. They weren't sporting crazy shapes. Just very classic, simple -- what looked good on them. So when I talk about trends that I'm seeing, it's because they interest me in some way, shape, or form. Not because I think everyone should start wearing them. Because they're only trends. Other trends will supersede them soon enough anyway. As for the one-pieces, wear them if they strike your fancy. If not, oh well, I say. C'est la vie!