Miuccia Prada Plucks Five Unknowns for New Fall 2009 Miu Miu Campaign Direction

fashionologie — Fri, 17 Jul 2009 12:35:22 -0700

>> After seasons and seasons of recognizable campaign faces - Kirsten Dunst, Lindsay Lohan, Vanessa Paradis, and most recently, Katie Holmes - set against vividly colorful backgrounds, Miuccia Prada did a total one eighty, choosing five unknown models - Mimmi Soderstrom, Hannah Holman, Ilda Lindqvist, Victoria Tuaz, and Whitney Coble - who were plucked at a time when only one, Coble, had walked on any major runways; the move is especially remarkable in a time when a number of major brands are sticking with celebrity or supermodel faces. The look for the Fall 2009 campaign - which was still shot in London, early May, by Miuccia's usual standbys, Mert Alas and Marcus Piggott - is stark and mostly void of color.

fashionologie — Wed, 03 Jun 2009 17:44:58 -0700

>> THE MODELIZER -New modeling faces are rolling into New York, trying to make a dent in time for resort season, and one girl who's been getting a lot of attention, particularly because she's new on the Prada rotation - she's said to have shot an upcoming (presumedly Fall 2009) Miu Miu ad campaign with Mert Alas and Marcus Piggott, and just closed Prada's resort show yesterday - is 18-year-old Hannah Holman from small town Utah. [Models.com]