>> New York Times T Magazine envy has now gone global.  At the beginning of this month, Le Monde launched the creatively-named M, its version of a lifestyle magazine, which has apparently been under development for a year and will publish monthly, making it slightly less frequent than T, which publishes 15 times a year.  Matthias Vriens photographed the first cover with Audrey Marnay, plus an accompanying model-filled editorial inside; so far, the look is much more on par with a fashion magazine than the other T-inspired spinoff: The Wall Street Journal's WSJ.   

>> Natalia Vodianova has been chatting up her collaboration with Etam for a while — and last night, the French lingerie company shelled out for their newly-signed three year ambassador, staging a full-blown show at the Ritz in Paris that drew the likes of Eva Herzigova, Emmanuelle Alt, and Charlotte Casiraghi in the front row and Edita Vilkeviciute, Sigrid Agren, Flavia Oliveira, and Sessilee Lopez on the runway.  Natalia pour Etam, which encompasses swimwear and lingerie, including a silk nightgown inspired by one in Natalia's own wardrobe, runs $20-$80 and hits stores in April.  The line will be reoccurring, with Natalia designing a new collection every season over the period of her ambassadorship.
*image: source, source