You can add style ambassador to Zanna Roberts Rassi's already-impressive list of accolades. The Marie Claire fashion editor, Today show and E! News contributor, and stylist is now Boden's new style consultant — a natural fit for Zanna, who has the outfit instincts that have made her a street-style favorite at Fashion Week. So, naturally, when we joined Zanna to celebrate her new gig for Boden, the conversation turned to the tents and just how she manages to find the wow factor in every ensemble.
POPSUGAR: Tell me about your role with a classic brand like Boden — you're known for such a great aesthetic, and obviously have a way with mixing the trends.
Zanna Roberts Rassi: Boden I've known for so many years in England, I didn't realize it had such a huge presence here in the US. Now working with the team and really getting to know the collection, it's so much fun. The way you're talking about street style, this is the perfect collection to do that with. All about separates, all about mixing and matching. From the plaid pants to the striped sweaters worn with them. I had so much fun.
PS: What are your must-have pieces from the Fall collection?
ZRR: The shoes. The fair isle sweaters. It's got that quirkiness to it and that effortless that I really like — how I want to dress all the time. The cashmeres are adorable . . . The plaid pants.
To see Zanna mix and match Boden's Fall pieces — plus, shop them for yourself! — and get her advice (some practical stuff here, people!) on getting dressed for Fashion Week, keep reading.