Giejo Swimwear

Swimwear

The Perfect Summer Mix: Giejo at Barneys New York

Swimwear line Giejo may be just a few months old, but already it's garnered quite the following.
Giejo For Barneys New York

Swimwear line Giejo may be just a few months old, but already it's garnered quite the following. In fact, it seems everyone — from The New York Times to The Zoe Report to W — has recently sung its praises. And no wonder: in flattering cuts, clever color combos, and quirky prints, these bikini separates are not just chic, they're also the ultimate in mix-and-match wearability. "The Giejo girl is fashion-forward, ready to make a statement, and isn't afraid of trying new things," designer Gabby Sabharwal explains. "She just wants to have fun."

Now, thanks to an exclusive collaboration with Barneys, there is even more statement-making fun to be had. In stores and online now, the capsule comprises five tops and five bottoms in a bevy of eye-catching, Barneys-only prints. There's a vaguely '80s coral-hued "Aztec" print, a delicate chartreuse mini floral, a neon lace overlay, and — for the classicists — a crisp black and white stripe. "I cannot believe that now when I walk into Barneys my collection is listed on the directory," Sabharwal says. "It is truly an honor and one that I will cherish for the rest of my life."

A peek at the entire capsule, priced from $95 to $120, in the slideshow.

Shopping

Fashion Publicist Gabby Sabharwal Spills Her Personal Style Secrets

>> Fashion publicist Gabby Sabharwal has a knack for finding exceptional pieces wherever she goes — and she has a collection of vintage handbags, gorgeous accessories, and one-off clothing to prove it.
Fashion Publicist Gabby Sabharwal Personal Style Profile

>> Fashion publicist Gabby Sabharwal has a knack for finding exceptional pieces wherever she goes — and she has a collection of vintage handbags, gorgeous accessories, and one-off clothing to prove it. "I love finding a hidden treasure," Sabharwal explains.

 

Sabharwal's penchant for seeking out the original, as well as her keen eye for mixing of colors, prints, and textures, seems to be paying off. Next Spring, she's launching Giejo, her own line of mix-and-match swimwear. Featuring six boldly printed separates that can be combined into 16 different looks, the line is meant to suit different body shapes — and aesthetics. "I gathered feedback from friends about their own ideal swimsuit shapes and then looked at my own closet," she says.

 

We visited the native Midwesterner at her West Village apartment to find out more about her personal style, her favorite places to shop, and the pieces she's currently coveting — click through to read.

 

photos by Christina Pérez