Fall 2009 ad campaigns

>> It turns out the image of Anja Rubik curling around a handbag against a black background was for Gucci's Pre-Fall 2009 collection; the first couple of images from the actual Fall 2009 campaign, photographed by Inez van Lamsweerde and Vinoodh Matadin back in April, are here.  So far, Natasha Poly, Anja Rubik, Raquel Zimmermann, and Myf Shepherd are all pictured — as styled by Emmanuelle Alt — but Jacquetta Wheeler, Freja Beha Erichsen, Abbey Lee Kershaw, Dree Hemingway, and Jamie Bochert have also been mentioned as part of the campaign.

>> After bringing back Jerry Hall's mature woman for the Spring 2009 Chanel handbag ads, Karl Lagerfeld chose to go for a much younger look with Lily Allen this Fall. Reflecting the peek from the shoot we saw earlier this month, the only things the two seasons have in common is the photographer — Karl, of course — and appearances by Baptiste Giabiconi: Jerry was more Lea de Lonval from Cheri, while Lily's tiara and updo give her a touch of Breakfast at Tiffany's Holly Golightly. 

>> Nothing's going to beat the Fall 2009 Marc Jacobs ad with Natasa Vojnovic leaning out of a brick building, but her campaign compatriots — Ajuma Nasenyana, Olga Sherer, Kamila Filipcikova, and Irina Kulikova — put up a good fight in this acid-washed full set, which was photographed by Juergen Teller back at the end of April.

>> Raf Simons is sticking to the same team as Spring 2009 for his Fall 2009 Jil Sander campaign — stylist Olivier Rizzo, photographer Willy Vanderperre, model Natasha Poly — and the images, shot May 1 in Paris, are very similar to Spring 2009 — Natasha Poly standing in profile, but instead of a high contrast white background, she's bathed in black.  Another thing that's similar in these two ads — Natasha Poly's face doesn't seem to change.

>> Stella McCartney has never been secretive about her love for animals, but in her Fall 2009 campaign, she's making the message pretty clear: Sigrid Agren, who was photographed by Ryan McGinley (putting in his second season for the label) in the woods of Worcestershire, England, is surrounded by a live dear or fox, plus an overlay of Disney's Bambi and friends. 

“I’m a huge Bambi fan, and the film reminds me of my mum,” said McCartney explained.  “And we wanted to have some fun. The clothes in the campaign are looking quite fierce, and we wanted to contrast them with the innocence of Bambi.”  The campaign was styled by Jane How and the art direction was done by McCartney's in-house team team and Partner and Partner in London instead of M/M Paris, who she's used in the past.

>> After seasons and seasons of recognizable campaign faces — Kirsten Dunst, Lindsay Lohan, Vanessa Paradis, and most recently, Katie Holmes — set against vividly colorful backgrounds, Miuccia Prada did a total one eighty, choosing five unknown models — Mimmi Soderstrom, Hannah Holman, Ilda Lindqvist, Victoria Tuaz, and Whitney Coble — who were plucked at a time when only one, Coble, had walked on any major runways; the move is especially remarkable in a time when a number of major brands are sticking with celebrity or supermodel faces.  The look for the Fall 2009 campaign — which was still shot in London, early May, by Miuccia's usual standbys, Mert Alas and Marcus Piggott — is stark and mostly void of color.

>> Although there are still a few major Fall 2009 campaign casts to be revealed — Lanvin and Christian Dior among them — it seems that generally, Jessica Stam is moving away from fashion and more into those well-paying beauty campaigns this season: Already, she's got a Nina Ricci fragrance ad and a Dior Beauty campaign under her belt. But don't count her out just yet — she helms Karl Lagerfeld's Fendi campaign, photographed by the man himself, all wafting smoke and mysterious man — most likely Baptiste Giabiconi — in the background.

>> Replacing models' heads seems to have become a thing: Yesterday, we were talking about Donna Karan placing Toni Garrn's head on other models' bodies for her Fall 2009 ads, and today, Prada posted their Fall 2009 lookbook — and the full set of their Fall 2009 ads — with Meghan Collison's head replaced by a wolf's in one picture and a spiked sphere in another, Lara Stone's head supplanted by a set of red blocks, and various other models' faces subsituted with doodles and collages.

>> A number of designers are sticking very close to ideas from seasons past for the Fall 2009 round of ad campaigns — Louis Vuitton went for Madonna "Part Deux," Versace's set features the same model — Gisele Bundchen — doing the same pose she did for the house's Spring 2008 ads, and now Donna Karan, who decided last season to save money by taking her runway photography and reinterpreting it for the ads, is using the same tactic this season.

The set of Fall 2009 ads that appear on the front page of Karan's website all feature Toni Garrn, one in the look she wore down the runway. In the other two ads, it appears that Toni's head was Photoshopped onto the bodies of Anya Kazakova and Sasha Pivovarova — the stances on both bodies are identical to those in the runway photos of the collection on the website.