>> In a world of increasing accessibility to luxury goods, Isabel Marant has been going against the grain. Retailers are forbidden to sell, post pictures, or even state price of Marant goods online. Retailers estimate only a few hundred of the highly-coveted Fall 2009 black suede studded boots were produced to be sold the US, reports the Wall Street Journal. It's all about creating consumer want through rarity.
One London customer couldn't find the Marant boots she wanted, so she called the brand's boutique in Paris: "They said, 'Oh, we don't ship outside of Paris. If you want the boots, you have to come and get them.'" When the company only delivered three pairs of boots out of a 28 pair order, Nevena Borissova, owner of Curve, Marant's biggest retail client in the US, flew to Paris to ask the designer to produce more. Only after Borissova committed to €50,000 (about $70,000) order did she agree.
Posts for December 30th 2009
Fashion in 50 Seconds 12/30/09 Georgia May Jagger for Versace
Georgia May Jagger could be Claudia Schiffer in Versace's spring campaign photographed by Mario Testino.
Linda Farrow and House of Holland collaborate on a pair of plexiglass sunglasses available in orange and green.
The Huffington Post needs your votes for the worst trend of 2009.
Opening Ceremony and Pendleton release their spring 2010 look book.
Demi Moore gets her hip back on the cover of W Korea.
Did twitter kill the letter to the editor?
Fashion loses its grip on consumers' discretionary dollars largely to smart phones and other electronics.
Preen's Justin Thornton and Thea Bregazzi on why they plan to stick with the Power Dress.
Rodarte, How Do We Love Thee?
Whether you love Rodarte, hate Rodarte or sometimes both—there is a gently worn sweatshirt made especially for you.
The sisters Rodarte have a new collection off tees and sweats created in collaboration with artists David Benjamin Sherry and Autumn de Wilde, who has been documenting Rodarte collections since Kate and Laura Mulleavy's first in 2006.
So, it might be time to reinvent your everyday basics with a "Radarte" white tee shirt or the aforementioned "J'amie Rodarte" sweatshirt, which hedgeds a little with "Je déteste Rodarte" on the back. You know, just in case. . .
Click here to see the entire collection.
Lindsay Lohan Hoping Leather and Lace Leggings Never Go Out of Style
After Lindsay Lohan tweeted yesterday that her 6126 line of leggings was expanding into a full collection of clothing, New York magazine's The Cut picked up the story, and, this morning, WWD has more details on the surely anticipated news:
According to the paper, Lohan will not only launch a ready-to-wear collection next year, but cosmetics, handbags, shoes, and jewelry will follow in the spring of 2011. Produced by DNAM Apparel—which also brings us the screen print tattooed world of Ed Hardy—the line will consist of 150 pieces, priced at a contemporary $100-$150. Important fabrics will be leather and lace, of course, and the line will be sold where 6162 is available, namely Neiman Marcus, Bloomingdale's, Macy's, and Nordstrom.
According to Kristi Kaylor, principal of Lohan's fashion company in Beverly Hills, “[Lindsay] is intimately involved from Day One. She picks fabrics. She looks at trims. She picks buttons. She doesn’t let anything go into production without trying it on.” Well, thank God for that. For her sake we hope the ladies still love a stone-washed jegging and see-through backs on their pants in 2011.
Source: 6162