This morning we caught up with Dazed Digital and learned about an economically sound collaboration happening across the pond. British e-retailer ASOS teamed up with stylist Richard Sloan on a range, called HIT, inspired by Fashion Week freebies. To kick things off Sloan enlisted the help of Louise Gray, Fred Flare and Markus Lupfer who each created goody-bag items for the collection. Gray created friendship brooches, of which there are only 100, while Fred Flare created neon packing tape and Markus Lupfur glow-in-the-dark underwear. Check them all out by clicking on the title link above.