>> Tom Ford Starring in His Own Perfume Ads Again—Tom Ford made waves when he put himself on the cover of the March 2006 issue of Vanity Fair he guest-edited, and this time, he doesn't have Rachel McAdams dropping out from the shoot at the last minute to blame:  He's appearing in the new ads for his own Grey Vetiver — which he photographed himself, of course. [Models.com, Fashionista Twitter]

UPDATE: It appears Tom didn't take it as far as we originally thought — he does the photographing for his other campaigns, but in this case, Terry Richardson, who snapped Tom when he appeared in his own fragrance campaign back in 2007, did the honors again. [Models.com]