>> Just yesterday we were talking about the general direction of Fall 2009 ad campaigns and who might be the lucky girls, and already we've got some more concrete rumors.   

First up, a surprise: Balenciaga is not one of the major brands to go with a single girl that was mentioned yesterday — instead, they're going with a group — of celebrities, at that — lensed by Steven Meisel.  In the past seasons, Nicholas Ghesquiere has used Charlotte Gainsbourg and Jennifer Connelly — will they reprise their roles, or is he going with an entirely new look?  I'm leaning toward the latter.

As for Calvin Klein, Francisco Costa is rumored to have chosen Monika "Jac" Jagaciak, one of the standout faces of the season, for the main Collection campaign — as an exclusive, just as he did with Anna Selezneva for Spring 2009. And it seems Stefano Pilati is continuing his super obsession at Yves Saint Laurent — past seasons have seen Claudia Schiffer, Naomi Campbell, and Kate Moss was just photographed for an upcoming fragrance.  Now, Christy Turlington is rumored to have been shot for Fall 2009.
*image: source