London, New York Designers Take Show to Paris in Hope of More Sales

Tue, 03/03/09 — 06:22:53 PM

>> Budget cuts brought fewer European retailers to New York Fashion Week and fewer US retailers to London Fashion Week — Julie Gilhart of Barneys, for one — so instead, designers are meeting them at the one Fashion Week they all can't miss: Paris.

Those from New York heading across the seas to meet with potential buyers and hopefully secure sales are Brian Reyes, Alexander Wang, and Victoria Bartlett of VPL, who are all sharing a space, plus Elise Overland, Jason Wu, Erin Fetherston, and Justin Giunta of Subversive Jewelry.  Diane von Furstenberg and Philip Crangi have already been spotted together at Tuileries, but The Ritz Paris is said to be the unofficial headquarters of retailer-designer-meet-and-greet activity.

The British Fashion Council is also investing itself in a trip to Paris — starting Friday, designers such as House of Holland, Osman Yousefzada, Felder Felder and Louise Gray will reside at the JTM Gallery on Rue de Richelieu, where international fashion press and buyers will have a second chance to peruse the collections; the hope, of course, is to increase investment in London designers.
*image: source

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