>> Natalia Vodianova has been chatting up her collaboration with Etam for a while — and last night, the French lingerie company shelled out for their newly-signed three year ambassador, staging a full-blown show at the Ritz in Paris that drew the likes of Eva Herzigova, Emmanuelle Alt, and Charlotte Casiraghi in the front row and Edita Vilkeviciute, Sigrid Agren, Flavia Oliveira, and Sessilee Lopez on the runway.  Natalia pour Etam, which encompasses swimwear and lingerie, including a silk nightgown inspired by one in Natalia's own wardrobe, runs $20-$80 and hits stores in April.  The line will be reoccurring, with Natalia designing a new collection every season over the period of her ambassadorship.
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